How to Get Ahead in Advertising: Criterion Blu-ray out May 20

Criterion Collection is set to release How to Get Ahead in Advertising, directed by Bruce Robinson, on Blu-ray this May. With Richard E. Grant leading in a performance drenched in dark humor, the film offers a biting critique of capitalism in Thatcher-era England. Grant portrays a frenzied advertising executive whose quest to market a pimple cream spirals into chaos, culminating in a bizarre struggle with a personified boil. This diabolical comedy artfully combines body-horror with pointed social commentary, cemented by Grant's virtuoso acting.

This edition features a new 2K restoration supervised by director of photography Peter Hannan. It includes a 2.0 surround DTS-HD Master Audio soundtrack, ensuring every satirical nuance is comprehended. Additional insights are provided through a new documentary featuring interviews with Robinson and Grant, offering fans behind-the-scenes perspectives.

This release reaffirms Criterion’s dedication to preserving cinema landmarks, bringing How to Get Ahead in Advertising to the forefront as both a comic tour de force and a reflection on consumerism’s absurdities. The film's narrative cleverly unravels corporate avarice, fused with Dr. Jekyll and Mr. Hyde-esque surrealism, making for an unforgettable cinematic experience.

Release Contents:

• 2K RESTORATION: Supervised by director of photography Peter Hannan with 2.0 surround DTS-HD Master Audio.
• New Documentary: Featuring interviews with writer-director Bruce Robinson and actor Richard E. Grant.
• Trailer: Offers a glimpse into the film’s unique blend of satire and horror.
• English Subtitles for the Deaf and Hard of Hearing: Ensuring accessibility for all viewers.
• PLUS: An Essay by Critic David Cairns

Release Date: 20/05/2025