Elliot Brindle is a down-on-his-luck salesman facing desperate times. He is about to get married, his mentally challenged brother needs constant care, and his abusive father has added to his burdens with financial demands. The stress of his personal and financial problems is overwhelming. His life takes an unexpected turn when he receives a mysterious phone call informing him that he's on a hidden camera game show. He can win millions of dollars by completing 13 tasks, each more sinister and morally compromising than the last. Motivated by his dire circumstances, Elliot decides to play the game, thinking it will solve his problems.

As Elliot progresses through the tasks, the challenges become increasingly disturbing, pushing him to the brink of his moral and ethical limits. With each completed task, he uncovers more about the sinister nature of the game and the shadowy figures behind it. His determination to secure a better future for himself and his family is tested as he is drawn deeper into a vortex of deceit and betrayal. The tasks escalate in complexity and horror, forcing Elliot to confront his own values and the consequences of his actions. Unbeknownst to Elliot, the game is designed not just to entertain a hidden audience but to unravel the participant's life, leaving him to question everything he once believed about right and wrong.