The film provides an intimate look into the 1992 presidential campaign from the perspective of Bill Clinton’s campaign team. It primarily centers on the inner workings of the strategy room, where campaign manager James Carville and communications director George Stephanopoulos orchestrate their efforts to navigate political challenges and media scrutiny. The documentary captures the high-stakes environment and frenetic pace, highlighting how they respond to various crises and shape public perception in real time through deft messaging and tactical maneuvers.

Behind closed doors, they grapple with evolving issues, develop counter-strategies, and coordinate with other team members to ensure cohesion. Throughout, the film depicts the human side of political campaigning, showing the team’s passion, ethical considerations, and the toll it takes on each individual. As the election draws nearer, tension mounts within the war room, offering a behind-the-scenes view of modern American politics at its most intense and a revealing glimpse of what it means to campaign for one of the most powerful positions in the world.